Not sure why Amazon is flashing that big “Black Friday Deal 33% Off” tag on this Breville machine. The price history tells a totally different story.

From Nov 1 to Nov 10, it was sitting comfortably at around $347, which was actually a solid price. Then suddenly, between Nov 11 and Nov 20, it spiked all the way up to $575 for no real reason. And now they’ve dropped it to $399 and are projecting it like some massive Black Friday discount, which I found using Buyhatke chrome extension

But in reality, this “deal” is still $50 more than what it was earlier this month during this same Black Friday period. The 33% off label looks great until you actually check the price history.

by Sufficient-Goal1720

11 Comments

  1. xenomorph-85

    yup they do this often. which is why you should always use those price tracking plugins

  2. Blablasnow

    That’s why being too liberal on economy is shit. In Switzerland it is forbidden to make fake promos like those.

  3. Ok_Heart7999

    pretty normal to me
    check camelcamelcamel for those who dont use plugin

  4. NasserAjine

    In Denmark, this would be illegal. The “new” high price must last at least 30 days before they can advertise a lower price as a sale, potentially costing them sales in the interim. So in this case, Amazon would’ve had to increase the price on 25 October, and keep it up until 25 November to advertise a sale on 26 November.

  5. blackcoffee17

    I stopped using Amazon a while ago and buy from other, smaller shops instead.

  6. Please EU make mandatory for likes of Amazon to show price history for a product

  7. ilovekickrolls

    That’s illegal in many countries, all of for example Scandinavia iirc.

  8. The_GEP_Gun_Takedown

    Isn’t that illegal in most countries.